Whether yours is ketchup red or wedding bouquet pink, new technologies are making it easier to match ‘the one’
I believe that all beauty fans have at least one item they buy over and over, in the search for product nirvana. Among mine is nude lipstick, specifically, about 200 near-identical peachy-pinky-beigey shades, acquired in the impossible belief that each will prove, finally, to be the nude to rule them all. So when the British brand Code8 invited me to try its Bespoke Lipstick service (£75 for 45 minutes), nothing could keep me away.
Lipstick maker Juan immediately understood my brief of “an almost-matte nude, darker and punchier than my natural lip colour, as appropriate with little other makeup and jeans as with a full face and frock”. He promptly heaped white, brown, yellow and purple creams on to a mixing slab and blended them, sampling and adjusting until we both felt satisfied with the very slightly peach-stained, mid-tone rose. The cream is then divided between a luxury lipstick bullet and a sample for the Code8 archives, to make reordering (£28) straightforward (the brand can also copy any favourite discontinued lipstick from the remaining dregs). I adore my shade, which I’ve now worn several times a week for a month.
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