These independent disruptor brands deliver quality, environmentally kind shaving products – for men or women
There’s a good chance that you have bought something from a disruptor by now. You know the sort of thing: a mattress that came, not on a lorry from a department store, but rolled up in a box from a website selling nothing else. Maybe you no longer buy your laundry detergent from Asda, but in pods that are delivered each month, through your letterbox, while you take an exercise class on the Peloton app instead of joining a gym. These are companies using the internet to challenge the way we shop for everyday goods and services – and now they’ve gone and disrupted my legs.
But let me first say that I am made angry by razors. They are ugly, plasticky, environmentally unhelpful and make the shower look messy. And the privilege of owning one – or at least, a perennially sharp one – seems, to me, to be extortionately expensive. Enter Estrid, my new favourite thing.
Related: The 30 best facial skincare products for under £20 | Sali Hughes
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